Residential Interior Design: the Arts and Crafts Movement

Over the past couple of decades a lot of ink and air time has been spent worrying about the rise of a 'want-it have-it' culture. In particular, people fret over what this lifestyle will do to our children. What kind of values can they develop trawling through town centres every Saturday, consuming instant factory-made food and even more instant factory-made trinkets? At base, there seems to be an underlying unease about the insubstantial world that we have created for ourselves. This has produced both the (inevitable) backlash and then the (even more inevitable) back-backlash. The first is reflected in the rise of the organic, of slow cooking, and of teaching our children exactly where food comes from (that is to say that milk is not produced in a flash in a factory, but is part of a lifecycle). The second is that this is all rather poncey and delicate, and how about just enjoying the benefits of the technologies we spend so much of our daily lives sustaining? Whatever your views, this whole debate feels rather nowish; a self-consciously modern problem.

But it isn't. The sense that our production-consumption cycle somehow alienates us from more fundamental aspects of human existence has weighed heavy before. Following the industrialising fever of the 1800s there emerged a group of designers who expressed just this sense of disengagement with the world they inherited. They were jaded: disillusioned by manufactured goods that lacked pride or care in their making; put off by cluttered Victorian homes into which every knick-knack from every corner of the empire seemed to migrate and vie for attention. They wanted something more substantial; a home that felt welcoming, somewhere to nourish a family and greet friends. Idealism was the bedrock of this worldview. In design terms this meant looking for a more honest aesthetic, one purged of their predecessors' showy eclectic pretensions. They wanted a house to have a clear, cohesive identity, rather than act as a showcase for oddments that reflected worldly breadth.

For the designers swept up by this movement John Ruskin's (1819-1900) writings were seminal. He linked the quality of art and crafts with the values underpinning their creation. Ruskin admired the fraternity and freedom of expression that he saw in the medieval craft guilds. Both qualities seemed a far cry from the factory line monotony that was irrevocably changing British production. Ruskin wanted a more genuine form of expression, he wanted people to "go to nature in all singleness of heart, rejecting nothing and selecting nothing". Simply put, he was asking people to depict what they saw. Arts and crafts designers blew life into Ruskin's vision. In 1884 an art workers guild was established. It sought to bring together designers in spite of the barriers of professional difference. By conceiving of design as a whole, as something which straddled the divisions of high-art, architecture, and decorative craft, these designers hoped to realise the cohesive aesthetic that they longed for in their homes.

The Arts and Crafts designers produced designs defined by fine craftsmanship; it was implicit in their work that the product would bare the hallmarks of skill, of quality materials and of personal attention. William Morris' wallpapers are amongst the most enduring and renowned examples of this approach. Morris (1834-96), produced his first wallpapers by using printing blocks and natural dyes. The success of this approach, from a stylistic point of view is fairly indisputable: Morris' papers remain sought after to this day.

The irony is that these goods were headily expensive. However laudable the Arts and Crafts values, the final object still had to be profitable in a market awash with ready-mades and prefabs. The time and quality that the Arts and Crafts designers invested resulted in high prices for their works; only the financial elite had the funds to purchase the products of this egalitarian philosophy. So it came to be that the Arts and Craft house was invariably owned by the well-to-do professional looking for a little respite from a city full of artifice.